The Price of Taylor Swift Tickets
To put these numbers in context, tickets to last season’s Super Bowl between the Los Angeles Rams and the Cincinnati Bengals at SoFi Stadium in LA averaged $10,427, with the cheapest seats going for about $7,000.
A StubHub representative told CNN Business Wednesday that the resale site had many Swift tickets selling for around “$150 with averages around mid $600.” However, they noted that it’s only the pre-sale period right now “so demand is at its highest and these prices will settle.”
The company also pointed out that “that listing prices aren’t an indication of demand or what the market can bear.”
As for Ticketmaster, the company issued a statement Tuesday via Twitter saying that “there has been historically unprecedented demand with millions showing up” to buy tickets for Swift’s tour. The company told customers still waiting in the virtual queue that it is moving and to “hang tight.”